All articles

SFIMA offering peer-to-peer forum next week

April 02, 2013·Nancy Dahlberg

The South Florida Interactive Marketing Association will open the microphone at its April 11 educational meeting, allowing digital marketers tom discuss the hot topics and prevailing business issues they face today. Last year, the potential impact of Pinterest and Google+ was on everyone's mind. Did these social media channels live up to the hype and promise? How have companies
fared with Facebook for Brands? If email didn't die, how has it changed? Now in its fifth year, the peer-to-peer forum provides attendees a platform to ask, answer, learn and engage with one another.

This year's forum will address mobile marketing and communications, online reputation management, user experience and customer journeys, web analytics and more. Any attendee may ask any question and have it answered by an expert in the room. All opinions, ideas and experiences that enhance learning and spark discussion are welcome. Last year, Carnival Cruise Lines, Citrix, Yelp.com, Office Depot and other companies were present. The forum takes place Thursday, April 11 at the IGFA Fishing Hall of Fame and Museum in Dania Beach. Networking runs from 6:30 p.m. to 7:15
p.m. The discussion happens from 7:30 p.m. to 8:30 p.m. The event is free for SFIMA members. Non-members pay $39 in advance, $49 at the door. To register, visit http://bit.ly/WWRtgy.