Synkt Games has launched letsRUMBL, a free mobile Daily Fantasy Sports application available in app stores in the U.S. and Canada. While many fantasy sports enthusiasts are crunching numbers with the hopes of hitting big jackpots, this Wynwood tech startup says it is offering a user experience that is designed for the casual sports and gaming fans that want a real chance to win prizes.
letsRUMBL enables anyone to immerse themselves into fantasy sports without the traditional challenges that come with setting up a fantasy team. “We have created an experience that is easy and approachable. All a fan has to do is issue a challenge to another user, kick-in some coins and draft their five-athlete team. The reward for winning includes coins that can be redeemed for prizes including gift cards from national retailers,” said Bryan Abboud, founder and CEO of Synkt Games, the parent company that owns letsRUMBL, a daily fantasy sports app. “Our mission is to expand the market with a product that connects friends and gives players a real chance to win.”
The Fantasy Sports Trade Association estimates that the Daily Fantasy Sports market in the U.S. and Canada is expected to hit $1.2 billion by 2020, with a large share of that market still unclaimed. “With only a fraction of an estimated 56 million fantasy sports players participating in daily fantasy sports contests in 2014, letsRUMBL expects to appeal to that broader audience,” said Abboud, in a news release.