Sensational Soles, a Boca Raton startup online retailer of specialty women’s footwear, closed on an early-stage financing round of debt and equity totaling $635,000. The funding will be used to increase inventory and designs and enter new markets.
Sensational Soles was founded last June to meet the needs and growing demand for affordable, quality, women’s footwear in sizes 11 – 14, incorporating styles and construction methods designed to minimize the appearance of a larger foot while providing extraordinary support and comfort, said Sensational Soles CEO Lisa Taylor in a news release. The company has developed and created a proprietary line of custom footwear after spending the past year developing its designs and supply chain. The company recently began offering its collection via its retail website at www.sensationalsoles.com.
Michael Stango, Regional Marketing Director with Lincoln Financial Group, will join the company’s Board of Managers, and Brian Wornow, formerly a Managing Director at Morgan Stanley, will become an advisor to the company in conjunction with this financing. “With this new round of funding, Sensational Soles will be able to accelerate its rapid growth and have the capital needed to meet the company’s projected demand,” said Stango.