
By Nancy Dahlberg / ndahlberg@miamiherald.com
Co-working center WeWork Lincoln Road launched a new initiative offering Miami area entrepreneurs a chance to receive support to achieve their missions, while at the same time giving back to their local community.
The new program, called Mission Possible, offers Miami area companies of all sizes, stages and industries a chance to be selected for 3 to 12 sponsored months of membership at WeWork's Lincoln Road workspace free of charge, along with other services to help them grow their companies. This is a significant value as memberships at the Lincoln Road location begin at $220 a month.
"It is a specific way to support Miami locals who want to impact change but also may not have the resources to join the WeWork community otherwise," said Anna Prisse, WeWork's Miami community manager for Miami.
In addition to the collaborative work space, the selected companies will receive:
* Programming from partners such as Refresh Miami, South Florida's largest entrepreneur and tech meetup group, Mentor Day, a new initiative offering entrepreneurs mentorship sessions with experts in their needs; and AGP Miami, an active South Florida angel investor network;
* A chance to participate in community Demo Day pitch competition and other events;
* Mentorship and professional advice from members and industry experts;
* Access to a global community of over 65,000 members through WeWork's mobile app for members;
* Reduced rates on healthcare, payment processing, accounting/legal advice, and more offered by WeWork's global partners.
What's the catch? Give back.
"We ask that Mission Possible Members donate five hours per person to a nonprofit of their choice for each month that they are part of the program," Prisse said.
More info on the program and where to apply: we.co/missionpossiblemiami
There is not a deadline for applications, as participants will be chosen on a rolling basis but applications are open so "the sooner the better," Prisse said. There is not a specific number of participants WeWork is looking for.
"We want the program to be inclusive, not exclusive. We are going to be selecting the members based on how much we can accomplish together during the time of the program," said Prisse. WeWork and the community partners have an outline of what they would like to accomplish but they will will evaluate the needs of each applicant and tailor the program appropriately, she said.
Mission Possible was inspired by a WeWork program in Brooklyn called "Take Your Business to New Heights" but will be unique to Miami, particularly because of the entrepreneurial partners involved, Prisse said.
"WeWork has been a valuable partner of Refresh Miami since they entered the South Florida market in 2015," said Brian Breslin, founder of Refresh Miami. “We're very excited to extend our partnership to now include the Mission Possible program. As an organization, providing our community with the tools and resources needed to build innovative businesses is our upmost priority."
Part of a wave of co-working spaces rolling into South Florida, WeWork Lincoln Road opened last summer and is currently at 85 percent capacity, a WeWork spokesman said. The New York-based company recently opened its WeWork South of Fifth location. At least two more South Florida locations are on the runway: WeWork has recently leased four floors in Brickell City Centre and the entire Security Building in downtown Miami.
Founded by Adam Neumann and Miguel McKelvey in New York City in 2010, WeWork is a privately held company with over 1400 employees. Worldwide, Wework has 65,000 members at more than 100 locations in 12 countries. "The mission of this program is aligned with our own mission where people work to make a life, not just a living," Prisse said.
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